Matras News, Jakarta – The Langkawi Development Authority (LADA) is proud to share their engaging initiatives with B2B partnerships in Jakarta.

The event unfolded at Holiday Inn Gajah Mada Hotel, attracting 120 travel agencies eager to engage with Langkawi’s tourism stakeholders.

This 4th to 10th December, LADA has arranged to bring forty local Langkawi stakeholders to Medan and Jakarta.

This initiative is supported by Tourism Malaysia Medan, Tourism Malaysia Jakarta and Malaysia Convention & Exhibition Bureau (MyCEB), and the group consists of travel agencies, hotels and tourism products from Langkawi. A business session took place over two days with an interesting exchange of industry best practices and ideas.

These engaging initiatives are part of LADA’s ongoing efforts to position Langkawi as a go-to destination for international travellers specifically from Medan and Jakarta, and boosting Langkawi’s tourism and economy.

LADA has also collaborated with Air Asia to facilitate this programme by offering a special promo code to Langkawi stakeholders. Moving forward, Air Asia is interested to start offering direct flights from Indonesia to Langkawi, from Q1 2024.

Dr. Azmil Munif bin Mohd Bukhari, Tourism Manager of LADA, expressed his enthusiasm, saying, “We are excited to work closely with Tourism Malaysia and our partners in Medan and Jakarta to encourage B2B partnerships across both parties.

Langkawi is not just a destination; it’s an experience and we are looking forward to welcoming our Indonesian partners and travellers to experience all that this beautiful island has to offer.”

Taking a significant step to boost the Meetings, Incentives, Conferences, and Exhibitions (MICE) sector, LADA is also now offering incentives specifically tailored for MICE activities.

Furthermore, LADA has introduced the Charter Flight and Schedule Inaugural Flight incentive for 2024, providing an enticing reward of $10,000 USD per inaugural direct flight.

These efforts come alongside LADA’s latest partnership with Tourism Malaysia and the Malaysia Convention & Exhibition Bureau (MyCEB) to launch the eagerly awaited ‘MyTriple E’ incentive offer under the esteemed Meet in Malaysia campaign.

With this partnership, LADA, Tourism Malaysia, and MyCEB are joining forces to facilitate the ‘MyTriple E’ venture, which aims to create a lasting impact on the business events industry by enticing Indonesian corporations and associations to explore the myriad opportunities available in Malaysia.

This includes exceptional facilities, a thriving business environment, and an enchanting cultural landscape, all within a vibrant and diverse nation.

All of these initiatives further underscore LADA’s commitment to strengthening the ties between Indonesia and Langkawi, fostering an environment ripe for new business ventures, enriching travel experiences, and lasting partnerships.

For more information on LADA, please visit https://www.lada.gov.my/en/ and www.naturallylangkawi.my